Casual style has come a long way from its humble origins. Back in the early 20th century, formal attire was the norm for everyday wear. But as society evolved, so did fashion. The 1950s saw the rise of “Ivy League” style, marked by relaxed blazers, chinos, and loafers—a precursor to today’s casual elegance.
In the late 1970s in the United Kingdom, football matches became a fashion statement. Among the working class, a movement of football hooligans, known as “hooligans,” emerged, and many of them were skinheads. The distinctive dress code of skinheads was complemented by clothing featuring the logos of their favorite football teams. This attire attracted a lot of attention from the police at stadiums, so to blend into the crowd, hooligans began wearing more neutral clothing. They started mixing sportswear from English brands with classic pieces. Over time, these individuals came to be known as “casuals” (unobtrusive). Thanks to football fans, the casual style became popular worldwide.
Fast forward to the present, and casual fashion is all about comfort, versatility, and individual expression. It’s about looking effortlessly cool while embracing sustainable choices. Here is a casual capsule curated from eco-friendly fashion brands. Enjoy it.
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Casual tops
Key wardrobe staple: white T-shirts are versatile, timeless, and easy to style. Look for those made from organic cotton or Tencel, both eco-friendly options.
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OuterknownBlanket shirt
$210.00 -
ISTO.Breton top
$85.00 (On sale) -
KotnCable sweater
$148.00 -
Citizen WolfClassic Polo
$169.00 (On sale) -
WAWWACotton T-Shirt
$64.00 (On sale) -
DEDICATEDCotton tee
$49.00 (On sale) -
DEDICATEDJacquard knit sweater
$130.00 (On sale) -
DEDICATEDLinen shirt
$139.00 (On sale) -
PatagoniaMen’s work shirt
$99.00 -
DEDICATEDPrint cotton shirt
$95.00 (On sale) -
DEDICATEDPrint cotton shirt
$95.00 (On sale) -
OuterknownPullover hoodie
$170.00 -
Citizen WolfThe Oxford shirt
$329.00 (On sale) -
PANGAIAUnisex cotton hoodie
$165.00 -
REER3Unisex print hoodie
$164.00 -
BoodyV-neck T-shirt
$27.00 (On sale)
Casual jackets
Key wardrobe staples: A timeless and versatile piece, a classic jacket is an essential in any casual wardrobe. Whether it’s a well-fitted denim jacket or a sleek bomber jacket, these pieces add an extra layer of style and comfort to your outfit. Opt for sustainable options made from eco-friendly materials like organic cotton or recycled denim to make a fashion statement that’s also kind to the environment.
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Will’s Vegan StoreAviator jacket
$236.00 (On sale) -
Will’s Vegan StoreBiker jacket
$199.00 (On sale) -
NAADAMCashmere bomber
$458.00 (On sale) -
ISTO.Casual blazer
$415.00 (On sale) -
SPARK + REBEL | EtsyModular eco hoodie
$399.00 -
KOMODOOrganic cotton parka
$240.00 -
ArmedangelsOrganic overshirt
$115.00 (On sale) -
ASKETRecycled vest
$175.00 (On sale) -
ASKETRecycled wool overshirt
$180.00 -
DEDICATEDRib knit cardigan
$160.00 (On sale) -
DEDICATEDWool coat
$320.00 (On sale)
Casual bottoms
Key wardrobe staples: A pair of well-fitted jeans is the ultimate casual staple. Opt for brands that prioritize ethical production and use sustainable materials like organic cotton or recycled denim.Chinos in earthy tones like khaki or olive green add a touch of sophistication to your casual look. Choose ones made from sustainable materials and produced ethically.
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ASKETChino pants
$140.00 (On sale) -
ASKETChino pants
$165.00 (On sale) -
Filippa KCropped trousers
$280.00 (On sale) -
Filippa KCropped trousers
$240.00 (On sale) -
ISTO.Men’s chinos
$135.00 -
Nobody DenimMen’s skinny jeans
$164.00 -
KUYICHIRecycled jeans
$185.00 (On sale) -
Filippa KRelaxed wool trousers
$280.00 (On sale) -
ASKETSlim chino pants
$155.00 -
PANGAIAStraight leg jeans
$155.00 -
MUD JeansStraight leg jeans
$155.00 (On sale) -
MUD JeansStretch jeans
$115.00 (On sale) -
MUD JeansStretch jeans
$145.00 (On sale) -
Will’s Vegan StoreSuit trousers
$136.00 (On sale) -
Filippa KTailored trousers
$310.00 (On sale) -
KotnUnisex antifit denim
$138.00 -
Filippa KWool trousers
$240.00 (On sale)
Casual shoes
Key wardrobe staples: Comfortable sneakers are the go-to footwear for casual outfits. Seek out brands committed to sustainability, using recycled materials and ethical production practices.
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NAE Vegan ShoesClassic sneaker
$135.00 -
Cooljapaneseshoes | EtsyJapanese vegan shoes
$119.00 -
NisoloLeather sneaker
$170.00 (On sale) -
NAE Vegan ShoesMen’s derby shoe
$150.00 (On sale) -
NAE Vegan Shoes | Immaculate VeganVegan ankle boots
$155.00 -
NAE Vegan ShoesVegan loafers
$140.00 (On sale) -
Good GuysVegan sneakers
$55.00 (On sale) -
COG | Immaculate VeganVegan trainers
$100.00 (On sale)
Casual accessories
Key wardrobe staples: Well-crafted leather belt, a classic wristwatch, or a pair of eco-friendly sunglasses can effortlessly enhance your outfit. Seek accessories from ethical and sustainable brands that prioritize quality and materials, ensuring your style statement aligns with your eco-conscious values.
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NAE Vegan ShoesApple leather belt
$75.00 (On sale) -
Will’s Vegan StoreClassic belt
$53.00 (On sale) -
Corkor | EtsyCork briefcase
$194.00 -
GrowFromNature | EtsyCork cap
$56.00 -
Watson & Wolfe | Immaculate VeganCork vegan belt
$54.00 -
KUYICHICotton socks
$15.00 (On sale) -
Harvest & MillMen’s socks set
$33.00 (On sale) -
WAWWAMessenger bag
$76.00 (On sale) -
WAWWAMessenger set
$126.00 (On sale) -
SPARK + REBEL | EtsyModular utility hat
$59.99 -
PlantBasedBoutiqueCo | EtsyPiñatex pouch
$25.00 -
KimuBags | EtsyRecycled backpack
$159.00 -
Neem LondonRecycled socks set
$45.00 (On sale) -
Votch | Immaculate VeganRecycled watch
$180.00 -
PANGAIARecycled water bottle
$50.00 (On sale) -
UNBEGUNSHOP | EtsyUpcycled laptop case
$73.00 -
Will’s Vegan StoreVegan belt
$52.00 (On sale) -
Sans BeastVegan card holder
$25.00 (On sale) -
GUNASVegan leather backpack
$180.00 (On sale) -
Rotate Watches | CerqularWatchmaking kit
$225.00 -
ISTO.Wool scarf
$85.00 (On sale)
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